Sales and Marketing Articles Archive - 2013
Winter 2013
How to go SoLoMo
Nick James, the brains behind the recent Digital Marketing Show at Excel in November, advises independent retailers on using social, local and mobile (SoLoMo) marketing.
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Autumn 2013
The mechanics of merchandising - Alistair Forrest examines the psychology of shelf-appeal
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Getting personal with your online marketing – Marie Longman's store is open to visitors around the world, 24/7
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Get on the coupon train – over £1.5billion worth of coupons were redeemed in the UK last year
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Summer 2013
Ceres - What's changed in 35 years?
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The BRM-Viridian Ultimate Beauty Photography Competition
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Spreading The Bodycare Message - building a skin and bodycare clientele using e-newsletters
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Spring 2013
Planning Ahead - Retail opportunities in the allergy season
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You Are What You Eat - Retail opportunities: Digestion
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Natural and Organic Products Preview
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Read other Sales and Marketing Articles here: 2012